Solution

Managed growth for small businesses

Small businesses often have demand in pockets but not a complete system. The Business Starter System helps combine your brand, website, content, paid acquisition, and AI support into a setup that feels more structured and scales more cleanly.

A cleaner and more professional online presence

Audit the current brand and sales journey

A faster path from discovery to enquiry to sale

Rebuild the weak parts of the funnel

More leads handled without adding pressure to the core team

Put content and campaigns behind the new setup

Managed growth for small businesses
Small businesses
The visual system behind this solution path

This audience path combines sharper positioning, clearer offer presentation, faster response systems, and conversion-focused digital touchpoints so the whole growth setup feels connected instead of improvised.

What They Need

What small businesses usually need before marketing starts working

These are the core business needs that usually have to be fixed first before content, ads, or follow-up can perform properly.

1

A trustworthy online presence that makes the business look established

2

A repeatable way to attract new enquiries instead of waiting on walk-ins or referrals

3

Faster response across WhatsApp, phone, and website channels

4

Marketing support that does not require building a full internal team first

Common Routes

What small businesses usually try first

These options can look cheaper or more familiar at first, but they usually create coordination gaps, slower execution, or hidden cost.

Build an in-house team
Typical spend: GHC 3,000-10,000+ / month

What It Looks Like

You hire a marketer, designer, or social media person and try to coordinate campaigns, content, website updates, and follow-up internally.

Where It Breaks

Payroll rises quickly, execution depends on a small team, and specialist work like paid ads, websites, and automation still usually needs outside help.

Hire separate freelancers
Typical spend: GHC 1,500-4,500+ / month

What It Looks Like

A designer handles visuals, another person posts content, and someone else touches the website or ads when needed.

Where It Breaks

Work becomes inconsistent, accountability is split, and the customer experience feels disconnected across channels.

Traditional agency retainer
Typical spend: GHC 4,000-12,000+ / month

What It Looks Like

You get support for content or ads, but website changes, automation, and lead response often sit outside the core package.

Where It Breaks

You still pay extra for web updates or automation, and the retainer does not always fix the full sales journey from attention to response to conversion.

Current blockers

What usually slows down small businesses

These are the repeated friction points the growth system is built to remove.

1

Your team is juggling sales, operations, and marketing with no clear growth system.

2

Your business may be known locally, but digital conversion is weak or inconsistent.

3

Potential customers drop off because no one responds fast enough or guides them properly.

Why This System Works

Why this package solves the issue better

The goal is not just lower cost. The goal is a more complete system with fewer handoff gaps, clearer accountability, and stronger conversion flow.

Cheaper than building the same capacity internally

The package gives you coordinated branding, website, content, ads, and response systems without carrying separate payroll for each role.

Clearer accountability than stacked freelancers

One connected package means the same team is responsible for the system, so gaps between design, campaigns, website, and response are reduced.

A better path from visibility to sale

Instead of generating attention and then losing people, the system gives customers a clear offer, stronger trust, and faster follow-up.

Package mix

How the bundled system solves the problem

Instead of isolated tasks, these service layers work together to help the audience move from visibility problems to stronger conversion.

Layer 01
Brand refresh or setup so the business looks more established online
Layer 02
Business website and landing pages that explain offers clearly and convert visitors
Layer 03
Content planning and social media management for regular visibility
Layer 04
Customer acquisition campaigns to reach nearby or targeted audiences
Layer 05
AI-assisted lead capture on website and WhatsApp for faster first response
Transformation path

What changes when the system is connected

A practical view of how the audience moves from scattered activity to a more managed growth engine.

1
Audit the current brand and sales journey
2
Rebuild the weak parts of the funnel
3
Put content and campaigns behind the new setup
4
Improve conversion with faster response and clearer offers
Expected outcomes

What small businesses should expect from the growth system

The goal is not more disconnected activity. The goal is a cleaner system that increases trust, response speed, and conversion quality.

A cleaner and more professional online presence

A faster path from discovery to enquiry to sale

More leads handled without adding pressure to the core team

Better marketing consistency across content, ads, and web

Packages

Available All-in-One Growth Package packages

Use the same package structure from the services page, with the underlying service layers, pricing notes, savings, and custom-plan options shown in one place.

Included services

Explore every service inside the package

The All-in-One package brings five standalone services into one connected growth system. Open any service to review its own deliverables, package options, and checkout action.

One-Time01

Foundational identity systems tailored to your business for launch, visibility, and scale.

Package coverage

Starter · Pro · Business

  • Logo
  • Wordmark / brandmark
  • 2 logo / wordmark concepts
  • Logo and wordmark vector source file (SVG), PNG, and JPG
View service details and checkout
Setup + Monthly Maintenance02

Websites and digital platform support tailored for launch, conversion, and ongoing management.

Package coverage

Starter · Pro · Business

  • Static one-page website
  • Basic SEO setup
  • Hosted on our subdomain: [brand-slug].fatmedia.site
  • Tailored to your product, service, and brand
View service details and checkout
Monthly03

Monthly content, posting, growth support, and channel management across 5 selected platforms, tailored to your brand.

Package coverage

Starter · Pro · Business

  • Content creation
  • 2 picture posts per day (~60 picture posts a month, 20 unique picture posts)
  • 2 posts per day
  • Content reuse: each content material is used 3 times (~60 posts a month, 20 unique content materials)
View service details and checkout
Monthly04

Multiple high-converting ad campaigns and outreach that bring new leads to your brand. It can be coupled with Conversational AI for 24-hour lead response, qualification, and follow-up.

Package coverage

Starter · Pro · Business

  • Free website on our subdomain if you do not have one
  • Paid ads management
  • Client provides ads budget separately
  • Minimum ads budget: GHC 200 / month
View service details and checkout
Setup + Monthly Maintenance05

Smart AI chat agents trained on your brand information so they respond naturally to customer messages, answer common questions, handle support and secretariat tasks, qualify leads, and guide customers toward payment or the next step.

Package coverage

Starter · Pro · Business

  • AI receptionist agent integrated into your website and WhatsApp
  • Free one-page website setup if the client does not have a website
  • Existing website refresh if the client already has a website and a refresh is needed
  • Answers customer questions naturally and guides customers to the right next step
View service details and checkout

Starter

Included offers

Each package still combines the underlying branding, website, content, ads, and AI offers used to deliver the full system.

Branding & Digital Setup

  • Logo
  • Wordmark / brandmark
  • 2 logo / wordmark concepts
  • Logo and wordmark vector source file (SVG), PNG, and JPG
  • 2 rounds of logo / wordmark revisions
  • Full copyright ownership
  • Brand colors
  • Brand copy
  • Brand design consultation
  • Design or refresh
  • Social media brand kit - copy, avatar image, and cover images for Facebook, Twitter / X, LinkedIn, WhatsApp, YouTube, and TikTok

Website Building & Management

  • Static one-page website
  • Basic SEO setup
  • Hosted on our subdomain: [brand-slug].fatmedia.site
  • Tailored to your product, service, and brand

Social Media Management

  • Content creation
  • 2 picture posts per day (~60 picture posts a month, 20 unique picture posts)
  • 2 posts per day
  • Content reuse: each content material is used 3 times (~60 posts a month, 20 unique content materials)
  • Client chooses 5 platforms from Google Business, Facebook, Instagram, TikTok, Twitter / X, Pinterest, LinkedIn, and YouTube
  • Monthly scheduling and posting
  • Includes GHC 400 social media management software
  • Includes GHC 300 ad budget for account follower growth on 1 chosen platform

Customer Acquisition

  • Free website on our subdomain if you do not have one
  • Paid ads management
  • Client provides ads budget separately
  • Minimum ads budget: GHC 200 / month
  • 2 ad angles
  • Ads re-use social media content from the included social media posts
  • 2 picture ads per angle (4 picture ads total)
  • 4 total picture ad creatives
  • Ads coverage across Facebook and Instagram
  • Directs customers to WhatsApp, phone calls, or your website

Conversational AI

  • AI receptionist agent integrated into your website and WhatsApp
  • Free one-page website setup if the client does not have a website
  • Existing website refresh if the client already has a website and a refresh is needed
  • Answers customer questions naturally and guides customers to the right next step
  • Trained on your brand information, offers, and FAQs
  • Client portal access for customer chat and contact exports

Price

GHC 2,500

Setup paid first to start delivery.

GHC 2,000/ month

Monthly renewal begins after setup.

Total ads allocation

GHC 300/ month

Combined included ads budget before VAT.

Special changes to this offer can be made for clients at an extra fee.
Review plan

Pro

Recommended

Included offers

Each package still combines the underlying branding, website, content, ads, and AI offers used to deliver the full system.

Branding & Digital Setup

  • Logo
  • Wordmark / brandmark
  • 3 logo / wordmark concepts
  • Logo and wordmark vector source file (SVG), PNG, and JPG
  • 2 rounds of logo / wordmark revisions
  • Full copyright ownership
  • Brand colors
  • Brand copy
  • Brand design consultation
  • Design or refresh
  • Social media brand kit - copy, avatar image, and cover images for Facebook, Twitter / X, LinkedIn, WhatsApp, YouTube, and TikTok
  • Social media accounts brand setup / refresh
  • Google Business / Maps setup
  • Google account setup for Email, Drive, and Docs

Website Building & Management

  • Static one-page website
  • Advanced SEO setup
  • 1 year registered business email on your custom domain included in setup
  • Tailored to your product, service, and brand
  • Custom website built around your business needs, not a generic template
  • Built-in CRM for managing clients, leads, simple order records, and follow-up work
  • Paystack integration for online payments, checkout, or payment collection
  • PostgreSQL-backed data storage for structured customer and business records
  • Secure staff login support for managing CRM records and website activity
  • Sitemap setup
  • Google Search Console integration
  • 1 year registered domain included in setup
  • 1 year website hosting included in setup
  • Includes GHC 200 Google Search ads budget per month for website traffic
  • Conversational AI setup for website support, lead capture, and customer questions
  • Marketing workflow support for inquiries, lead routing, and follow-up actions
  • Monthly retainer covers maintenance, support, CRM improvements, and technical updates

Social Media Management

  • Content creation
  • 1 picture post per day (~30 picture posts a month, 10 unique picture posts)
  • 1 video post per day (~30 video posts a month, 10 unique video posts)
  • 2 posts per day
  • Content reuse: each content material is used 3 times (~60 posts a month, 20 unique content materials)
  • Client chooses 5 platforms from Google Business, Facebook, Instagram, TikTok, Twitter / X, Pinterest, LinkedIn, and YouTube
  • Monthly scheduling and posting
  • Includes GHC 400 social media management software
  • Includes GHC 600 ad budget for account follower growth on chosen platforms

Customer Acquisition

  • Free website on our subdomain if you do not have one
  • Paid ads management
  • Client provides ads budget separately
  • Minimum ads budget: GHC 400 / month
  • 2 ad angles
  • Ads re-use social media content from the included social media posts
  • 2 picture ads per angle (4 picture ads total)
  • 1 video ad per angle (2 video ads total)
  • 6 total ads using re-used social media content
  • Ads coverage across Facebook and Instagram
  • Directs customers to WhatsApp, phone calls, or your website

Conversational AI

  • AI receptionist agent integrated into your website and WhatsApp
  • Free one-page website setup if the client does not have a website
  • Existing website refresh if the client already has a website and a refresh is needed
  • Answers customer questions naturally and guides customers to the right next step
  • Trained on your brand information, offers, and FAQs
  • Qualifies leads and collects contact details, inquiry specifics, preferences, and business information
  • Client portal access for customer chat and contact exports

Price

GHC 5,000

Setup paid first to start delivery.

GHC 4,000/ month

Monthly renewal begins after setup.

Total ads allocation

GHC 600/ month

Combined included ads budget before VAT.

Special changes to this offer can be made for clients at an extra fee.
Review plan

Business

Included offers

Each package still combines the underlying branding, website, content, ads, and AI offers used to deliver the full system.

Branding & Digital Setup

  • Logo
  • Wordmark / brandmark
  • 4 logo / wordmark concepts
  • Logo and wordmark vector source file (SVG), PNG, and JPG
  • 2 rounds of logo / wordmark revisions
  • Full copyright ownership
  • Brand colors
  • Brand copy
  • Brand design consultation
  • Design or refresh
  • Social media brand kit - copy, avatar image, and cover images for Facebook, Twitter / X, LinkedIn, WhatsApp, YouTube, and TikTok
  • Social media accounts brand setup / refresh
  • Google Business / Maps setup
  • Google account setup for Email, Drive, and Docs
  • Business card design
  • Branded T-shirt design
  • Product mockup design
  • Product packaging design
  • Social media post template design

Website Building & Management

  • Static one-page website
  • Advanced SEO setup
  • 1 year registered business email on your custom domain included in setup
  • Tailored to your product, service, and brand
  • Custom website built around your business needs, not a generic template
  • Built-in CRM for managing clients, leads, simple order records, and follow-up work
  • Paystack integration for online payments, checkout, or payment collection
  • PostgreSQL-backed data storage for structured customer and business records
  • Secure staff login support for managing CRM records and website activity
  • Sitemap setup
  • Google Search Console integration
  • 1 year registered domain included in setup
  • 1 year website hosting included in setup
  • Includes GHC 200 Google Search ads budget per month for website traffic
  • Conversational AI setup for website support, lead capture, and customer questions
  • Marketing workflow support for inquiries, lead routing, and follow-up actions
  • Monthly retainer covers maintenance, support, CRM improvements, and technical updates

Social Media Management

  • Content creation
  • 2 picture posts per day (~60 picture posts a month, 20 unique picture posts)
  • 1 video post per day (~30 video posts a month, 10 unique video posts)
  • 3 posts per day
  • Content reuse: each content material is used 3 times (~90 posts a month, 30 unique content materials)
  • Client chooses 5 platforms from Google Business, Facebook, Instagram, TikTok, Twitter / X, Pinterest, LinkedIn, and YouTube
  • Monthly scheduling and posting
  • Includes GHC 400 social media management software
  • Includes GHC 1,200 ad budget for account follower growth on chosen platforms

Customer Acquisition

  • Free website on our subdomain if you do not have one
  • Paid ads management
  • Client provides ads budget separately
  • Minimum ads budget: GHC 800 / month
  • 3 ad angles
  • Ads re-use social media content from the included social media posts
  • 2 picture ads per angle (6 picture ads total)
  • 1 video ad per angle (3 video ads total)
  • 9 total ads using re-used social media content
  • Ads coverage across Facebook, Instagram, and Google
  • Directs customers to WhatsApp, phone calls, or your website

Conversational AI

  • AI receptionist agent integrated into your website and WhatsApp
  • Free one-page website setup if the client does not have a website
  • Existing website refresh if the client already has a website and a refresh is needed
  • Answers customer questions naturally and guides customers to the right next step
  • Trained on your brand information, offers, and FAQs
  • Qualifies leads and collects contact details, inquiry specifics, preferences, and business information
  • Client portal access for customer chat and contact exports
  • Customer file upload support during chat
  • Custom CRM integration with seamless sync to your existing system
  • Higher-volume maintenance, support flows, and deeper automation coverage

Price

GHC 8,000

Setup paid first to start delivery.

GHC 8,000/ month

Monthly renewal begins after setup.

Total ads allocation

GHC 1,200/ month

Combined included ads budget before VAT.

Special changes to this offer can be made for clients at an extra fee.
Review plan
All-inclusive pricing and ad budgets

All listed package prices are all-inclusive. The ad budget shown inside each package is already part of the package payment, so you do not pay the package price and then pay the ad budget again.

Starter

The GHC 2,000 monthly renewal includes a total ad budget of GHC 300/ month.

Follower-growth adsGHC 300
20% VAT allocationGHC 60
Remaining media spendGHC 240

Pro

The GHC 4,000 monthly renewal includes a total ad budget of GHC 600/ month.

Follower-growth adsGHC 600
20% VAT allocationGHC 120
Remaining media spendGHC 480

Business

The GHC 8,000 monthly renewal includes a total ad budget of GHC 1,200/ month.

Follower-growth adsGHC 1,200
20% VAT allocationGHC 240
Remaining media spendGHC 960

Fat Media is registered and operating in Ghana, so ad spend handled through our packages includes a 20% VAT fee. The VAT portion is separated from the included ad budget, and the remaining balance is used for the ads themselves.

Cost comparison

Starter

Separate-service estimate

GHC 3,000 setup, then GHC 2,450 / month after setup

Package savings

GHC 500 setup, then GHC 450 / month after setup

Save GHC 500 on setup and GHC 450 every month

Pro

Recommended

Separate-service estimate

GHC 6,000 setup, then GHC 5,400 / month after setup

Package savings

GHC 1,000 setup, then GHC 1,400 / month after setup

Save GHC 1,000 on setup and GHC 1,400 every month

Business

Separate-service estimate

GHC 9,000 setup, then GHC 8,800 / month after setup

Package savings

GHC 1,000 setup, then GHC 800 / month after setup

Save GHC 1,000 on setup and GHC 800 every month

Need a custom plan?
Contact us

Contact us for custom-only add-ons or specific business needs that do not fit the listed packages.

  • Mascot design
  • Brand guidelines
  • Expanded identity system
  • Influencer marketing
  • Weekly campaign adjustments
  • Weekly reporting
  • Customer direct participation in planning and operations
  • Custom campaign coordination and reporting
  • Additional platform coverage including Google Business, Pinterest, and YouTube
  • Custom platform mix beyond the standard Facebook, Instagram, TikTok, Twitter / X, and LinkedIn options
  • Custom follower-growth ad allocation
  • Comment and DM replies management
  • Voice support on WhatsApp or website widget
  • Phone call AI receptionist with natural voice handling for inbound calls and support
  • Automated mass outbound cold outreach calls
Contact

Want this setup for your small businesses brand?

Book a consultation and we will map the right package tier, launch sequence, and next steps for your stage.

+233 24 737 5742

Use for quick briefs, approvals, questions, and client follow-up.

Chat on WhatsApp

+233 24 737 5742

Call us directly for quick questions or urgent matters.

Call now

[email protected]

Use for service inquiries, partnerships, and general business communication.

Send email

Follow us

What to contact us about

Send a short brief, your business stage, and the outcome you want. We will point you toward the right service, consultation, or course.

01

Monthly social media management

Content planning, posting, campaign rhythm, and ongoing brand visibility.

02

Campaign planning and consultation

Strategy calls, audits, launch planning, and next-step recommendations.

03

Websites and landing pages

New sites, landing pages, SEO basics, rebuilds, and conversion-focused pages.

04

Courses and workshops

Enrollment, training dates, team workshops, and AI course questions.

05

AI-assisted lead capture setup

Website, WhatsApp, customer response, lead qualification, and automation support.

Include your business name, the offer you want to grow, your preferred channel, and whether you need execution, advice, or training.

Contact us